Legal

Privacy Policy

Tooleyo, LLC

Operating Brands: Tooleyo | Phood Truck

Effective Date: October 25, 2026

www.tooleyo.com · www.phoodtruck.com

Introduction

Tooleyo, LLC ("Tooleyo," "Phood Truck," "we," "us," or "our") respects your privacy and is committed to protecting the personal information of our customers, website visitors, subscribers, and individuals who interact with our services.

This Privacy Policy explains how we collect, use, store, disclose, and protect information when you visit our websites, submit forms, subscribe to communications, or use our business technology and marketing services.

Tooleyo, LLC provides business solutions that may include website services, customer relationship management, booking request management, public scheduling, data synchronization, email and SMS marketing, customer engagement tools, and business growth resources.

This policy applies to services operated by Tooleyo, LLC through its Tooleyo and Phood Truck brands.

Independent businesses using our services may also maintain their own privacy policies governing their relationships with their customers.

Important Notice Regarding Text Messaging Data

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Tooleyo, LLC does not sell or rent SMS opt-in information, mobile phone numbers, or messaging consent records.

We use this information to provide authorized messaging services, maintain consent records, support customer communications, and comply with applicable requirements.

1. Information We Collect

We may collect the following types of information.

1.1 Personal & Business Information

  • Name and business name
  • Email address and telephone number
  • Physical and mailing addresses
  • Business website and social media information
  • Account registration and login information
  • Billing and payment-related information
  • Communication preferences
  • Email and SMS consent information
  • Records of inquiries and customer support requests

1.2 Customer & Booking Information

When businesses use our services, we may process information submitted through their accounts, websites, forms, and booking tools, including:

  • Customer and prospective customer contact information
  • Booking and catering inquiries
  • Venue and event information
  • Appointment and scheduling details
  • Customer communications
  • Event dates, times, and locations
  • Booking statuses and updates
  • Customer feedback and reviews
  • Marketing campaign information
  • Customer loyalty and promotional program information

Businesses using our platforms are responsible for providing appropriate notices and obtaining legally required consent from their customers.

1.3 Website & Technical Information

  • IP addresses
  • Browser and device information
  • Website visits and usage patterns
  • Referral sources
  • Cookies and similar technologies
  • Website analytics and performance information

1.4 Communication & Consent Records

We may maintain records of email subscriptions, SMS opt-ins, communication preferences, consent timestamps, unsubscribe requests, and other information needed to manage authorized communications.

2. How We Use Your Information

We may use collected information to:

  • Provide, maintain, and improve our services
  • Create and manage customer accounts
  • Develop and maintain websites and business tools
  • Process booking requests and service inquiries
  • Manage customer relationships and communications
  • Publish authorized public event schedules
  • Synchronize booking and scheduling information
  • Deliver email and SMS communications
  • Manage marketing campaigns and customer engagement programs
  • Process payments and maintain transaction records
  • Provide onboarding, training, and technical support
  • Analyze website traffic and service performance
  • Maintain communication consent and preferences
  • Prevent fraud and unauthorized access
  • Meet applicable legal and regulatory obligations

We may also send information about our services, resources, promotions, and business updates where permitted by applicable law and communication preferences.

3. Email Marketing & Subscription Communications

Tooleyo, LLC may collect email addresses through website forms, resource downloads, newsletter subscriptions, inquiries, and other voluntary interactions.

3.1 Email Subscriptions

When you subscribe to our email communications, we may send:

  • Business growth tips and educational resources
  • Newsletters and informational updates
  • Product and service announcements
  • Marketing and promotional offers
  • Event and service information

The types of messages you receive will depend on the form or subscription you complete and your communication preferences.

3.2 Email Consent & Preferences

We use email information in accordance with applicable law and the choices presented when information is collected. Submitting an inquiry or requesting a resource does not automatically authorize every type of future marketing communication.

3.3 Email Unsubscribe

You may unsubscribe from marketing emails at any time by selecting the Unsubscribe link included in our marketing messages. You may also request removal from our marketing communications by contacting hello@tooleyo.com or hello@phoodtruck.com. Unsubscribing from marketing emails does not necessarily prevent essential transactional or service-related communications.

3.4 Independent Business Email Lists

Businesses using Phood Truck may collect email addresses from their own customers through signup forms, QR codes, and other approved methods. These businesses are responsible for providing appropriate notices, honoring unsubscribe requests, and complying with applicable email marketing laws. Customer email lists collected for an independent business are not automatically added to Tooleyo, LLC's own marketing lists.

4. SMS Messaging & Compliance

4.1 SMS Messaging Programs

Tooleyo, LLC and participating businesses using our services may send SMS communications to individuals who have provided the consent required for the applicable messaging program. Messages may include:

  • Booking confirmations and updates
  • Appointment and event reminders
  • Schedule notifications
  • Customer service responses
  • Business announcements
  • Promotional offers when authorized

4.2 SMS Opt-In & Consent

SMS consent may be collected through website forms, registration pages, QR-code landing pages, and other approved consent methods. Where required, recipients must expressly opt in before receiving messages. We may maintain consent records, including timestamps and the method through which consent was provided. Consent to receive promotional SMS messages is not a condition of purchasing goods or services.

4.3 SMS Opt-Out

You may opt out of an SMS messaging program at any time by replying STOP to the number sending the messages. You may receive a final confirmation message. Following your opt-out, additional messages from that program will not be sent unless you provide new consent or further communication is otherwise permitted by law.

4.4 Message Frequency & Charges

Message frequency varies based on the messaging program and recipient interactions. Message and data rates may apply according to your wireless carrier and service plan. Wireless carriers are not responsible for delayed or undelivered messages.

4.5 SMS Help & Support

Reply HELP to the applicable SMS message for assistance. You may also contact hello@tooleyo.com or hello@phoodtruck.com. For communications sent by an independent business using our platform, you may contact that business directly.

4.6 SMS Data Protection

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. SMS opt-in information and consent records are maintained for authorized messaging and compliance purposes.

5. Booking Information, Venue Data & Public Schedule Synchronization

Phood Truck provides booking management and scheduling technology that helps participating businesses organize event information and maintain public schedules.

5.1 Information Processed

To provide these services, our systems may collect, store, process, and synchronize information between connected business management platforms and Phood Truck. This information may include:

  • Venue names
  • Event locations and addresses
  • Event dates and times
  • Booking statuses
  • Event descriptions
  • Venue and host contact information
  • Booking inquiries and related communications
  • Schedule changes and cancellations

Not all information processed by our systems is intended for public display.

5.2 Public Schedule Information

When a participating business designates and confirms an event for public publication, applicable information may appear on its public Phood Truck page or schedule. Publicly displayed information may include:

  • Venue name
  • Event location
  • Event date and time
  • Public event description
  • Other event details authorized for publication

Private booking details, internal notes, pricing, and personal contact information are not intended for public display unless specifically authorized.

5.3 Automated Schedule Updates

Our systems may automatically publish, update, or remove public schedule information when participating businesses confirm, modify, cancel, or remove events. These processes help maintain public schedules and support booking management services.

5.4 Venue Information & Permissions

Participating businesses are responsible for ensuring that event information submitted for publication is accurate and that they have the necessary rights or permissions to publish it.

5.5 Protection of Nonpublic Booking Information

We use reasonable safeguards designed to restrict access to nonpublic booking information to authorized users and service providers. We do not sell private venue contact information or booking records to third parties for their independent marketing purposes.

6. Information Sharing & Disclosure

We do not sell or rent personal information. We may disclose information in the following circumstances.

6.1 Service Providers

We may use third-party service providers to support:

  • Website hosting and infrastructure
  • Customer relationship management
  • Email delivery
  • SMS delivery
  • Payment processing
  • Booking and scheduling services
  • Analytics and reporting
  • Technical support and security

These providers may process information as reasonably necessary to deliver their services, subject to applicable agreements and safeguards.

6.2 Participating Businesses

When an independent business uses our platform, information submitted through that business's forms, booking tools, or customer communication systems may be accessible to that business. The participating business is responsible for its own customer relationships, communications, and applicable privacy obligations.

6.3 Legal Requirements

We may disclose information when required by applicable law, legal process, or valid government request, or when reasonably necessary to protect rights, safety, or security.

6.4 Business Transfers

Information may be transferred in connection with a merger, acquisition, restructuring, or sale of business assets, subject to applicable legal requirements.

6.5 Mobile Information & Messaging Consent

Mobile information and SMS opt-in consent records are excluded from disclosure for third parties' or affiliates' independent marketing and promotional purposes, as described in Section 4.6.

7. Data Security

We implement reasonable administrative, technical, and organizational safeguards designed to protect personal information. Depending on the services involved, these measures may include:

  • Secure account authentication
  • Access controls and permissions
  • Secure data transmission
  • Encryption where supported
  • Security monitoring and maintenance
  • Backup and recovery measures
  • Procedures for addressing security incidents

We also use reasonable safeguards designed to separate participating businesses' nonpublic information and restrict unauthorized access. Although we take reasonable precautions, no method of electronic storage or Internet transmission is completely secure. We cannot guarantee absolute security.

8. Cookies, Analytics & Tracking Technologies

Our websites and services may use cookies and similar technologies to:

  • Analyze website traffic
  • Understand visitor activity
  • Remember preferences
  • Improve website functionality
  • Evaluate marketing and advertising performance
  • Improve our services and user experience

We may use third-party analytics and advertising technologies to measure website performance and visitor interactions. You may manage cookies through your browser settings or privacy preference tools made available on our websites. Disabling certain cookies may affect website functionality.

9. Your Privacy Rights & Choices

Depending on your location and applicable law, you may have rights to:

  • Request access to personal information
  • Request correction of inaccurate information
  • Request deletion of eligible personal information
  • Withdraw communication consent
  • Opt out of marketing emails
  • Opt out of SMS messages
  • Request information about how your data is processed or disclosed
  • Exercise other rights provided under applicable privacy laws

Email Marketing

Use the unsubscribe link included in our marketing emails.

SMS Messaging

Reply STOP to the applicable message.

Privacy Requests

To submit a privacy request, contact hello@tooleyo.com or hello@phoodtruck.com. We may request reasonable information to verify your identity before fulfilling certain requests. When information is controlled by an independent business using our services, we may direct your request to that business or assist it in responding, as appropriate.

10. Data Retention

We retain personal information for as long as reasonably necessary to:

  • Provide requested services
  • Maintain active accounts
  • Fulfill contractual obligations
  • Maintain required transaction and consent records
  • Resolve disputes
  • Comply with applicable laws
  • Protect legitimate business interests

Retention periods vary depending on the type of information, purpose of processing, and applicable legal requirements. When information is no longer needed, we take reasonable steps to delete, de-identify, or securely dispose of it.

11. Children's Privacy

Our websites and business services are not directed to children under the age of 13. We do not knowingly collect personal information directly from children under 13 through our own websites. If we become aware that we have collected such information without appropriate authorization, we will take reasonable steps to delete it as required by law.

12. Third-Party Websites & Services

Our websites and services may contain links to third-party websites, applications, payment processors, or other external platforms. We are not responsible for the privacy practices of independently operated third-party services. We encourage users to review their privacy policies before submitting personal information.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our services, technology, business practices, or legal obligations. The latest version will be made available on our websites with an updated effective date. When required by law, we will provide additional notice of material changes.

14. Contact Us

If you have questions about this Privacy Policy or how your personal information is handled, please contact:

Tooleyo, LLC

Operating Brands: Tooleyo and Phood Truck

Websites: www.tooleyo.com · www.phoodtruck.com

Email Addresses: hello@tooleyo.com · hello@phoodtruck.com

We will review privacy inquiries and respond in accordance with applicable law.